PA Downtown Center, www.padowntown.org, a non-profit organization, advocates the Four-Point Approach to revitalization.  Its strategy is for a core group to recruit people, money, forge coalitions, and create a new way of thinking that supports Main Street’s renewal.  The reason for its success is that it covers a whole range of interrelated issues that affect revitalization.  There are four committees, and several sub-committees, who meet independently to get work done:

• Gets everyone working toward the same goal
• Builds consensus and cooperation among the groups
• Recruits other people in town to be members of the committees
• Rewards volunteers
   

2)  Economic Restructuring Committee:

• Helps convert unused space into productive property
• Sharpens the competitiveness of business enterprises
• Finds a purpose for Sugar Grove enterprises
• Helps existing businesses expand
• Recruits new businesses
   

3)  Design Committee:

• Helps the town get into top physical shape.
• Capitalizes on its best assets such as historic buildings and traditional downtown layout
• Creates an inviting atmosphere, created through window displays, parking areas, signs, sidewalks, street lights, and landscaping
• Conveys a visual message about what Sugar Grove is and what it has to offer
   

4)  Promotion Committee:

• Sells the image and promise of Sugar Grove to all prospects
• Markets the district’s unique characteristics to shoppers, investors, new businesses, and visitors
• Plans a promotional strategy that forges a positive image through advertising, retail promotional activity, special events, and marketing campaigns, carried out by local volunteers